Bracebridge Corporate Finance
While their headquarters are based locally in Birmingham, Bracebridge Corporate Finance operate in a global market providing expert advice on business sales, acquisition and raising capital. They required a visual identity that would have as much impact internationally as it did in Britain. In addition to this, a web platform was required that would set them apart from their competitors and showcase them as market leaders.
We worked very closely with the Bracebridge team for several months prior to the launch to gain valuable experience of their business, their values, target audience and message. We wanted to ensure that we created something they could be proud of and that delivered exactly what they needed. The branding process saw us develop several design options which were discussed in detail, refined and evolved into the final form. The visual identity is bold, clean and professional. Inspired by the origin of the company’s name, the logo incorporates a stepping stone motif
The visual identity is bold, clean and professional.
that visually communicates the company’s ability to work with organisations of all sizes, taking them from where they are to where they want to be.
Bracebridge Corporate Finance’s target audience will wish to connect with the company from many devices, not just a desktop computer. It was therefore important that we engineered a solution that looked great and provided an exciting user experience on mobile, tablet and desktop. Through strong imagery, HTML5 animations and good use of photography we were able to tell their story in a captivating and informative way whilst reinforcing key messages and driving site visitor engagement.
Creative Tweed provided a superb service to Bracebridge Corporate Finance and we are delighted with the work they have done. They showed creativity, energy and enthusiasm and always went the extra mile when needed. It was a pleasure working with David and Richard. They have a real passion for their work and I would have no hesitation recommending their services.
Marketing Director, Bracebridge Corporate Finance