The 12 month B2B content plan

Use this framework to map out an entire year’s worth of strategic content and website pages to help drive more traffic, leads and sales for your business.

The best way to deliver new customers to your business in 2022

Let us know where to send it

you will learn

Follow the steps in this guide and you'll have 60 pieces of evergreen content in 12 months.

the 12 month B2B content plan

I’m David (left) and this is Richard (right). We’ve been working together for over a decade helping our clients build brands, attract new customers and grow their business. 

Content marketing is hard. We know, because it took us years of trial and error to figure out the winning formula for B2B business.

It’s not enough to just create one blog post or video each month. You need a plan to attract prospects, nurture them and turn them into paying customers.

The problem is often knowing where to start – where to focus your efforts so that the content you do produce drives profitable customer action.

David Martin
David Martin

I’m David (left) and this is Richard (right). We’ve been working together for over a decade helping our clients build brands, attract new customers and grow their business. 

The centre piece of your marketing is your website and after building 100s of high performing sites, we know what works and what doesn’t.

As with most things in life, the key is planning. Having a solid strategy in place is the secret to setting yourself up for success.

Whether you’re creating a new site or redeveloping an existing one, we know there is a lot to think about and it can get overwhelming.

But it doesn’t have to be…

And that's where we come in

We’ve created this framework to remove the guess work out creating content for your business.

To make sure you produce strategic content that attracts new customers and turns them into paying customers.

This framework will allow you establish yourself as the trusted expert and standout in your market, even if there’s already a lot of noise.

"David and Richard's work is absolute quality and always exceptional."
Kat Thorne
Director of Educational Solutions | itslearning
"All the directors at Paragon Simulation are really pleased with the end product."
Vinod Bhatia
Director | Paragon Simulation
"We got a good feeling for them, and felt that they got a good feeling for us and what we were trying to achieve"
Andrew Burns
Director | Lockdown Medical
"The whole journey has been about how we can turn people into business paying customers."
Kate Walker
CEO | Diabetes Safety Organisation
"The reaction we've had since it went live has been out of this world!"
Tom Masterson
Head Coach | Warwickshire Bears
"It’s so important to trust and have confidence in the people that we work with"
Christine Cushing
Trustee | Birmingham Civic Society

Never produce content for the sake of producing content again.

the 12 month content plan