branding

Branding is the way you present your business to the world - make sure you do so in the best way with Creative Tweed.

branding is much more than a logo

A brand is an emotion behind what someone feels and sees when they interact with your company on any level. As a result, your brand becomes your businesses personality.

creating a striking

visual identity

Our team of designers believe that your companies visual identity should be simple, memorable, versatile, appropriate and timeless.

branding Diabetes Safety Organisation
natratex branding

multi purpose

cross platform application

From how you communicate on social media to the choice of image that you use with your blog post, the sign outside your office to your digital avatar, there is a lot to consider when creating a brand identity. Our design process takes all of the applications into consideration.

marketing communications

value proposition​

Your key messages and value proposition need to be consistent every time a potential customer interacts with your brand, understanding who your audience is and establishing your value proposition is at heart of our brand identity work.

branding work for lomas editorial logo mockup

Branding touchpoints...

Every time someone interacts with your company is a touch point. From your advertising to the product packaging, the way you answer the phone to your follow up emails, we can help you develop a unified brand message.

Colour palette

Colour plays an incredibly important part in forming your branding. The phycology of colour is fascinating and you need to pick a colours that compliment your brand values and that works well together as a palette.

Brand guidelines

Brand guidelines are a critical part to the branding process. It provides one focal reference point for all staff making sure messaging, logo usage, image choice and tone of voice is constant throughout the business. We prepare one for you at the end of the branding project. 

Marketing collateral

Typically we provide a stationary set including letterheads, email signatures, business cards social media brand assets as part of any branding work.

Our approach

Design is not just how something looks or feels – Design is more importantly, how it works. Here’s our four key considerations when creating…Thanks Steve.

01

Formulate & qualify

At the start of the design process there are many ideas that need to be rationalised – It’s our job to understand what you want, and also what you need to get there. 

02

Creative development

Once we’ve formulated a design brief that satisfies your customer persona’s needs and wishes, we can turn ideas into tangible design concepts. From brand identities to websites and marketing campaigns, you’ll receive a solution that performs. 

03

Critique & finalise

Once everyone’s happy, your chosen solution will be turned into a final design for approval. 

04

Generate

We’re not finished yet!

Now we can introduce your design to your audience.

From a facebook avatar of your logo to a printed brochure that promotes your goods, we’ll make sure it’s fit for work…wherever you work.

We specialise in...

Branding

Your brand identity is what makes you instantly recognisable to your customers. We have everything you need to shape a distinctive brand.

Rebranding

There are many reasons a business may want to rebrand, the important thing here is to follow our strategic process, that we call ‘brand tailoring’ 

Logo design

Your business logo is a unique mark that identifies your organisation. After creating 100s of logos we know how to make you stand out.

Print design

Print still has an important part to play in the marketing mix and our team can deliver everything from small business brochures to large prospectus.

Exhibition design

Stand out at the exhibition with bespoke stand graphics that get your business noticed.

you're in good company

From our portfolio

Design case studies

website design creative tweed. Fleetmilne property shown on desktop

Fleetmilne

Branding & web

Diabetes Safety Organisation

Learning Management System (LMS)

Play Video

Andrew Burns | LockDown Medical

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Kate Walker | Diabetes Safety Organisation

"Creative Tweed showed creativity, energy and enthusiasm and always went the extra mile when needed. It is always a pleasure working with David and Richard."
Caroline Moore
Director | Bracebridge Corporate Finance
"It’s so important to trust and have confidence in the people that we work with and to know that we are getting value for money. We trust Creative Tweed to always do a great job for us, whatever we ask of them"
Christine Cushing
Trustee | Birmingham Civic Society
"We’ve enjoyed the experience of working with you, your creative input, and your flexibility.  All the directors at Paragon Simulation are really pleased with the end product."
Vinod Bhatia
Director | Paragon Simulation
"Highly professional individuals that will provide you with solutions to any type of digital problem you may have. Their quality of service, communication, and aftercare support is excellent."
Pantelis Vamiedakis
Marketing Manger | Savekers

Frequently Asked Questions

We believe in a connected marketing approach. We can operate within a single discipline or create a marketing/brand strategy that can encompass many different marketing and design streams. As an agency that provides a full range of services to our clients, we can provide your department with support and expertise in:

  • Advertising – on and offline
  • Branding
  • Ecommerce systems
  • Graphic design
  • Website design and build
  • Learning Management System delivery
  • Video creation
  • Screen animations and idents
  • Event collateral
  • Photography
  • Print production
  • Presentation templates
  • SEO consultancy
  • Marketing

And if we don’t offer it as one of our core disciplines we’re agile enough to be able to provide the service as a bolt on.

Yes, we work with you to achieve your deadline. Obviously we’d like as much notice as possible and our ability to deliver will always depend on the project scope…a 144 page brochure, same day deadline might be a bit too tight 🙂   

There are several ways that you can brief our team.
  1. Call our studio on 0121 769 2631 and speak to one of the team.
  2. Fill in our online enquiry form and we’ll get back to you asap..

Yes we can! If you have any origination files, text documents or images that you’d like us to amend or use, you can send them to us via email. Too large to email? No problem! Speak to one of our team and we can set up a secure dropbox link so you can upload them to us.  

We try to minimise our impact on the environment by supplying proofs as digital documents. Unless otherwise agreed we will send you a proof of your project as a pdf – which can be viewed using Adobe Acrobat. This allows you to make amends as comments on the document and then you can email it back to us. 

No, the choice is yours. We have over 20 yrs experience in print management and production, so if required we can source and manage the print element to your project, however the university has a roster of approved print suppliers that are available to use. If you would like us to manage the print process please let one of the team know and we can include it in our quotation.

From the blog

Design insight

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